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PRESS

· January 2011

Bright Sparks

Laura Spinney/ The New Waver: France’s Cutting Edge, edited by Agence Nationale de la Recherche (ANR)

 

· 11/05/2010

Wissen kennt keine Grenzen

Claudia Reischauer / Absatzwirtschaft

 

· 10/13/2010

Television Suisse, Science Show “Specimen” (French, Hilke starts around 23:00)

L. Marra

 

· 09/02/2009

Im Hirn gelandet

Anja Müller / HANDELSBLATT

 

· 06/29/2009

Calculating Consumer Happiness at Any Price

JOHN TIERNEY / NY Times

 

· 05/29/2009

Gut oder billig?

Von Falk Osterloh / Die Welt

 

·12/12/2008

Hessischer Rundfunk, Documentary “Black Box Gehirn – Eine Reise zu unseren Entscheidungen”, (French/German)

More Information and YouTube link (starts at 7:50)

Schlichter

 

· 01/31/2008

Price Tag Can Change The Way People Experience Wine, Study Shows

ScienceDaily

 

· 01/20/2008

It's not the taste; it's the price

Denise Gellene / Baltimore Sun

 

· 01/19/2008

WINE PRICE can influence palates

San Francisco Sentinel

 

· 01/19/2008

ASAHI

 

· 01/17/2008

Hitting the spot & The Economic Podcast

The Economist

 

· 01/16/2008

Wenn ein billiger Wein plötzlich köstlich schmeckt

Tagesanzeiger

 

· 01/15/2008

Inflated price tags key to wine pleasure

ABC Science Australia

 

· 01/15/2008

Forschung: Angeblich teurer Wein schmeckt Probanden besser

Absatzwirtschaft

 

· 01/15/2008

If the price is right, the wine is too

Cape Times

 

· 01/15/2008

Americans more satisfied with expensive wine

Alice Turner / Chosun

 

· 01/15/2008

Drinkers are fooled by prices of wines!

CHINA daily

 

· 01/15/2008

Drinkers are fooled by prices of wines!

CHINA View

 

· 01/15/2008

When it comes to wine, price spins perspective

Bill Daley / Chicago Tribune

 

· 01/15/2008

Hirnforschung: Teurer Wein schmeckt besser

Der stern

 

· 01/15/2008

Americans more satisfied with expensive wine

Alice Turner / eFluxMedia

 

· 01/15/2008

Siefers Hirnwelten: Schmeckt teurer Wein besser?

Werner Siefer / FOCUS Online

 

· 01/15/2008

Google News

 

· 01/15/2008

Raising a wine's price improves its taste, study suggests.

International Herald Tribune

 

· 01/15/2008

Vin: plus ça douille, plus tu kiffes

FLORENT LATRIVE / LIBERATION.FR

 

· 01/15/2008

The higher the price, the more we like it.

Denise Gellene / Los Angeles Times

 

· 01/15/2008

Wine lovers tricked by hefty price tag: study

Matt Bachl / ninemsn

 

· 01/15/2008

Expensive wine tastes better....doesn't it?

News Medical Australia

 

· 01/15/2008

Teurer Wein mundet besser

Robert Galbraith / oe24

 

· 01/15/2008

Stanford-Caltech study links wine price to drinker's pleasure

Julie Sevrens Lyons / San Jose Mercury News

 

· 01/15/2008

Price Can Make Wine Taste Better

Cynthia Graber / Scientific American

 

· 01/15/2008

Gutes Marketing schlägt sich bis ins Gehirn durch

Wiener Zeitung

 

· 01/15/2008

National Public Radio

· 01/15/2008

New York Public Radio

· 01/15/2008

Scientific American

 

· 01/15/2008

CNN

 

· 01/15/2008

Fox Business News

 

· 01/14/2008

Raising Wine Prices May Enhance Sales

RANDOLPH E. SCHMID / ABC News

 

· 01/14/2008

Wine price test shows marketing at work in brain

AFP

 

· 01/14/2008

OENOLOGY: MORE EXPENSIVE WINE "SEEMS BETTER"

AGI

 

· 01/14/2008

Raising Prices Enhances Wine Sales

RANDOLPH E. SCHMID / The Associated Press

 

· 01/14/2008

Brain Scans Reveal Secret to Tastier Wine: Jack Up the Prices

Tom Randall / Bloomberg

 

· 01/14/2008

Pricey wine preferences a matter of the mind:study

CBC News

 

· 01/14/2008

Study: $90 wine tastes better than the same wine at $10

Stephen Shankland / CNET

 

· 01/14/2008

Costa molto? Allora vuol dire che vale

Corriere della Sera

 

· 01/14/2008

Why a £5 bottle of wine REALLY does taste better if we think it cost £45

The Daily Mail

 

· 01/14/2008

Why We Think More Expensive Wine Tastes Better

dbTechno

 

· 01/14/2008

Marketing: Vom Wohlgeschmack des Geldes

Die Presse

 

· 01/14/2008

Wine Drinkers Are Easy to Fool

DogFlu

 

· 01/14/2008

UN VINO GUSTA MÁS CUANTO MÁS CUESTA

El Periódico de Catalunya

 

· 01/14/2008

Aumenta placer al beber vino mientras más caro sea

El Universal

 

· 01/14/2008

Price affects experience of drinking wine

David Liu / Foodconsumer.org

 

· 01/14/2008

Ecco come i prezzi ci ingannano

Italia News

 

· 01/14/2008

Placer de beber vino no sólo viene por el lado del sabor

Infobae.com

 

· 01/14/2008

Turns out it does taste better when it costs more

Minneapolis Star Tribune

 

· 01/14/2008

Study: Price tag can change a person's perception of wine

News Channel 18

 

· 01/14/2008

Caltech study: Brain links price, pleasure

Elise Kleeman / Pasadena Star-News

 

· 01/14/2008

Wine price determines our perception of its taste

Pravda

 

· 01/14/2008

Higher wine prices boost drinking pleasure: study

Clare Baldwin / Reuters

 

· 01/14/2008

High Prices Just Feel Good

Yudhijit Bhattacharjee / ScienceNOW Daily News

 

· 01/14/2008

Le plaisir procuré par un vin est lié à son prix

Swiss Info

 

· 01/14/2008

Brain scans prove expensive wine tastes better

Richard Alleyne / Telegraph

 

· 01/14/2008

L'amateur apprécierait inconsciemment plus le vin quand il sait qu'il coûte cher, selon une étude

TSRinfo

 

· 01/14/2008

Expensive wine tastes the best

Zee News

 

· 01/13/2008

Why expensive wine tastes the best

Metro

 

· 01/13/2008

High price makes wine taste better

Jonathan Leake and Elizabeth Gibney / Times Online